Calling all Polar Bears! We are thrilled, yet again, to be hitting the beach (and the Atlantic Ocean) on February 11, 2024 - Super Bowl Sunday! - for the 2024 Polar Bear Splash! If you ever thought about becoming a Polar Bear, this is the year! If you can’t join us on the beach, feel free to #SplashFromHome! Since 2000, the Polar Bears have raised more than $9 million to grant the wishes of children with critical illnesses. The Polar Bears are motivated by camaraderie, a touch of madness, and a common goal: to honor young Paulie Bradley's memory and keep his young spirit alive in others.