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Mattel, Toys"R"US® and WWE® Team Up to Grant Wishes

The Special Edition John Cena action figure is available on at Toys"R"Us

Through a collaboration that began nearly two years ago, Mattel, Toys“R”Us and WWE created an exclusive John Cena action figure to raise funds for Make-A-Wish. They even got a wish kid involved: Wish kid Alex rose to the challenge of designing exclusive “ring attire.” During his wish, Alex put his unique thumb print on the design. With some helpful tips from John, the finishing touches were made and the action figure was ready for the ring!

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ALEX'S ADVENTURE AS TOY DESIGNER AT MATTEL


The staff of Mattel with Alex

Staff at Mattel welcoming Alex
on his special day.


Alex, John Cena and Geoffrey the Giraffe

Geoffrey the Giraffe checks in with
John and Alex.


Alex and his family with John Cena

Alex and family share a special moment with his all-time favorite WWE Superstar.




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John Cena action figure

The special edition John Cena action figure is available online at toysrus.com and at Toys“R”Us locations now. The action figure retails for $12.99, with $1 from each sale going to Make-A-Wish.

THANK YOU, MATTEL, TOYS"R"US, WWE AND
ALEX FOR TEAMING UP TO TRANSFORM LIVES,
ONE WISH AT A TIME.