PHOENIX (July 26, 2016) – Make-A-Wish® America welcomes Connie Weaver, Executive Vice President and Chief Marketing Officer of TIAA to its National Board of Directors. As an industry leader in stakeholder engagement, strategic communications and brand management, Connie brings decades of experience in corporate executive leadership and strategic guidance to the Make-A-Wish America National Board. Her experience with marketing, investor relations and financial communications will assist Make-A-Wish in granting not only a higher quantity but also a higher quality of wishes.
TIAA is a mission-based, global financial services company that helps millions of individuals in the not-for-profit industry achieve lifetime financial well-being and security. Connie has bettered this Fortune 100 company since April 2010 by offering her vast experience in leadership, consumer insights and analytics, brand advertising, digital and social media, community and employee engagement, public relations, investor relations, change management and corporate social responsibility. Previously, she lent her valuable skillset and guidance to roles at The Hartford Financial Services, Inc., BearingPoint Inc., AT&T Corporation, Microsoft Corporation, MCI Communications and McGraw-Hill.
Along with Connie’s corporate involvement, she has won many awards, including a recent Women in Business Award from the Hartford Business Journal, and is involved in many directorships, community groups and professional affiliations.
She graduated with a Bachelor of Science with Honors in Textile Science and Marketing from the University of Maryland and has since enhanced her education with management programs and global courses at Wharton School of Business, Stanford University, Columbia University and IMD in Switzerland.
With the addition of Connie Weaver, the Make-A-Wish America National Board reaches 26 members representing the best and brightest in the areas of human resources, finance, fundraising, management, marketing and operations. For more information about Make-A-Wish and to learn how you can become involved, visit wish.org.
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Make-A-Wish grants the wishes of children with life-threatening medical conditions to enrich the human experience with hope, strength and joy. According to a 2011 U.S. study of wish impact, most health professionals surveyed believe a wish-come-true has positive impacts on the health of children. Kids say wishes give them renewed strength to fight their illness, and their parents say these experiences help strengthen the entire family. Headquartered in Phoenix, Make-A-Wish is one of the world's leading children's charities, serving children in every community in the United States and its territories. With the help of generous donors and more than 28,000 volunteers, Make-A-Wish grants a wish somewhere in the country every 35 minutes. It has granted more than 270,000 wishes since its inception in 1980; more than 14,800 in 2015 alone. Visit Make-A-Wish at www.wish.org to learn more.